The Skills required by a Web Analytics Consultancy
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The Skills required by a Web Analytics Consultancy
The analysis of the web analytics data requires someone with a more analytical approach, not always found in someone with technical skills. And transforming the data into insights and intelligence and provide the client with recommendations on how to improve their business performance needs a wider knowledge base including commercial sense and an understanding of marketing.
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nembuzz
Concept and Rumor Mill
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04-26-2011 02:20 AM